Ian Fleming on Crime and Spy Fiction (and non-fiction!)

Note: When I started this thread I decided against posting “How to Write a Thriller” because it was easily found on many other websites. But I recently acquired scans of the original article from Show magazine and realized most of the online versions are slightly abridged. Here is the most complete available text of the article.


How to Write a Thriller

President Kennedy’s favorite fiction writer, the creator of secret agent James Bond, offers his recipe for best-selling suspense.

by Ian Fleming (Show: The Magazine of the Arts, August 1962)

“The only difference between me and perhaps you is that my imagination earns me money.”
In this disarming memoir the British journalist who, in a dozen thrillers, has given the world a hugely successful combination of E. Phillips Oppenheim and Mickey Spillane, discusses some problems of his craft. He also shows how they cause him to be keenly aware of the world around him, and “this is quite a worthwhile by-product of writing.”

The craft of writing sophisticated thrillers is almost dead. In this age of higher education, writers seem to be ashamed of inventing heroes who are white, villains who are black, and heroines who are a delicate shade of pink.

I am not an angry young, or even middle-aged man. I am not “involved.” My books are not “engaged.” I have no message for suffering humanity and, though I was bullied at school and lost my virginity like so many of us used to do in the old days, I have never been tempted to foist these and other harrowing personal experiences on the public. My opuscula do not aim at changing people or making them go out and do something. They are not designed to find favor with the Homintern. They are written for warm-blooded heterosexuals in railway trains, airplanes or beds.

I have a charming relative who is an angry young littérateur of renown. He is maddened by the fact that more people read my books than his. Not long ago we had semifriendly words on the subject and I tried to cool his boiling ego by saying that his artistic purpose was far, far higher than mine. He was engaged in “The Shakespeare Stakes.” The target of his books was the head and, to some extent at least, the heart. The target of my books, I said, lay somewhere between the solar plexus and, well, the upper thigh. These self-deprecatory remarks did nothing to mollify him and finally, with some impatience and perhaps with something of an ironical glint in my eye, I asked him how he described himself on his passport. “I bet you call yourself an Author,” I said. He agreed, with a shade of reluctance, perhaps because he scented sarcasm on the way. “Just so,” I said. “Well, I describe myself as a Writer. There are authors and artists and then again there are writers and painters.”

This rather spiteful jibe, which forced him, most unwillingly, into the ranks of the Establishment, whilst stealing for myself the halo of a simple craftsman from the people, made the angry young man angrier than ever and I don’t now see him as often as I used to. But the point I wish to make is that if you decide to become a professional writer, you must, broadly speaking, decide whether you wish to write for fame, for pleasure or for money.

I write, unashamedly, for pleasure and money. I say unashamedly because writing for money was once a respectable profession. Balzac did it, and so did Dickens. In fact, when Dickens found that reading his works aloud brought in more money than writing, he more or less gave up writing. Walter Scott may have enjoyed writing to begin with, but subsequently he only turned out books to satisfy his creditors. Trollope wrote for money as strenuously and impersonally as if he were working at the coalface. And then of course there was that man, what was his name again? who obviously hadn’t the smallest idea he was writing as well as he was. He wrote for his supper in the troubadour fashion. When he became famous and “got into the money,” so to speak, he blew it all on having a coat of arms designed for himself and buying the biggest house in, where was it now? Stratford-on-Avon, and then had to sit down and churn out some reams of blank verse to pay for it.

All this is heresy, and of course there is a big difference between being respectably married to a rich muse and being a literary prostitute, but I would like to make the point that where fame is the spur for some, money is for others.

I also feel that, while thrillers may not be Literature with a capital L, it is possible to write what I can best describe as “Thrillers designed to be read as literature,” whose practitioners have included such as Edgar Allan Poe, Dashiell Hammett, Raymond Chandler, Eric Ambler and Graham Greene. I see nothing shameful in aiming as high as these.

All right then, so we have decided to write for money and to aim at certain standards in our writing. These standards will include an unmannered prose-style, unexceptional grammar and a certain integrity in our narrative. But these qualities will not make a bestseller. There is only one recipe, for a bestseller and it is a very simple one. You have to get the reader to turn over the page.

If you look back on the bestsellers you have read, you will find that they all have this quality. You simply have to turn over the page.

Nothing must be allowed to interfere with this essential dynamic of the thriller. That is why I said that your prose must be simple and unmannered. You cannot linger too long over descriptive passages.

There must be no complications in names, relationships, journeys or geographical settings to confuse or irritate the reader. He must never have to ask himself “Where am I? Who is this person? What the hell are they all doing?” Above all, and this goes for so many thrillers and detective stories, there must never be those maddening recaps where the hero maunders about his unhappy fate, goes over in his mind a list of suspects, or reflects on, what he might have done or what he proposes to do next. There must be no wads of space-filling prose. By all means, set the Scene or enumerate the heroine’s measurements as lovingly as you wish but, in doing so, each word must tell, and interest, or titillate the reader before the action hurries on.

I confess that I often sin grievously in this respect. I am excited by the poetry of things and places, and the pace of my stories sometimes suffers while I take the reader by the throat and stuff him with great gobbets of what I consider should interest him, at the same time shaking him furiously and shouting “Like this, damn you!” about something that has caught my particular fancy. But this is a sad lapse, and I must confess that in one of my books, “Goldfinger,” three whole chapters were devoted to a single game of golf.

Well, having achieved a workmanlike style and the all­-essential pace of narrative, what are we to put in the book—what are the ingredients of a thriller?

Briefly, the ingredients are anything that will thrill any of the human senses—a absolutely anything. In this department, my contribution to the art of thriller­ writing has been to attempt the total stimulation of the reader all the way through, even to his taste buds. For instance, I have never understood why people in books have to eat such sketchy and indifferent meals. English heroes seem to live on cups of tea and glasses of beer, and when they do get a square meal we never hear what it consists of. Personally I am not a gourmet and I abhor wine-and-foodmanship. My own favorite food is scrambled eggs. In the original typescript of “Live and Let Die,” James Bond consumed scrambled eggs so often that a perceptive proofreader at my English publishers, Jonathan Cape, suggested that this rigid pattern of life must be becoming a security risk for James Bond. If he was being followed, his tail would only have to go into restaurants and say, “Was there a man here eating scrambled eggs?” to know whether he was on the right track or not. So I had to go through the book changing the menus.

This business of meals may seem a small thing to worry about, but in fact it is a part of all successful writing, which consists of writing interesting words rather than dull ones. Leaving out the economic factor, that is, the actual price of the food, it is surely more stimulating to the reader’s senses if, instead of writing “He made a hurried meal off the Plat du Jour—excellent cottage pie and vegetables, followed by homemade trifle” (I think this is a fair English menu without burlesque), you write “Being instinctively mistrustful of all Plats du Jour, he ordered four fried eggs cooked on both sides, hot buttered toast and a large cup of black coffee.” No difference in price here, but the following points should be noted: firstly, we all prefer breakfast foods to the sort of food one usually gets at luncheon and dinners; secondly, this is an independent character who knows what he wants and gets it; thirdly, four fried eggs has the sound of a real man’s meal and, in our imagination, a large cup of black coffee sits well on our taste buds after the rich, buttery sound of the fried eggs and the hot buttered toast.

You may well say that all this is nonsense, and so it would be if your target was the reader’s intellect rather than his senses. However good the cottage pie and the trifle, eating them in one’s imagination, as the reader will, is a banal experience, and banality is the enemy of the English thriller writer. What I endeavor to aim at is a certain disciplined exoticism.

I have not thought this theme out very carefully, nor have I reread any of my books to see if it stands up to close examination, but I think you will find that the sun is always shining in my books—a state of affairs which minutely lifts the spirit of the English reader—that most of the settings of my books are in themselves interesting and pleasurable, taking the reader to exciting places round the world, and that, in general, a strong hedonistic streak is always there to offset the grimmer side of James Bond’s adventures. This, so to speak, “pleasures” the reader and takes him out of his dull surroundings into a warmer, more colorful, more luxurious, world. In a fashion which I suppose nowadays would be described as “subliminal,” this pre­disposes him favorably towards the book.

At this stage, let me pause for a moment and assure you that, while all this sounds devilish crafty, it has only been by endeavoring to analyze the success of my books for the purpose of this essay that I have come to these conclusions. In fact, I write about what pleases and stimulates me, and if there is a strong streak of hedonism in my books it is there not by guile but because it comes out through the tip of my ballpoint pen.

All right, now we have style and pace and plenty of pleasure. What other ingredients must we add?

In my case, though not in the cases of such masters as Ambler, Hammett and Simenon, my plots are fantastic, while being often based upon truth. They go wildly beyond the probable but not, I think, beyond the possible. Every now and then there will be a story in the newspapers that lifts a corner of the veil from Secret Service work. A tunnel from West to East Berlin so that our Secret Service can tap the Russian telephone system; Crabb’s frogman exploit to examine the hull of the Soviet cruiser; the Russian spy Khokhlov with his cigarette case that fired dum-dum bullets; the Gouzenko case in Canada that led to the arrest of Fuchs; The Man Who Never Was—the corpse with the false invasion plans that we left for the Gestapo to find on the Spanish Coast. This is all true Secret Service history that is yet in the higher realm of fantasy, and James Bond’s ventures into this realm are perfectly legitimate. Even so, they would stick in the gullet of the reader and make him throw the book angrily aside—for a reader particularly hates feeling he is being hoaxed—but for two further technical devices, if you like to call them that. First of all, the aforesaid speed of the narrative, which hustles the reader quickly beyond each danger point of mockery and, secondly, the constant use of familiar household names and objects which reassure him that he and the writer have still got their feet on the ground. This is where the real names of things come in useful. A Ronson lighter, a 4 1/2-litre Bentley with an Amherst-Villiers super-charger (please note the solid exactitude), the Ritz Hotel in London, the 21 Club in New York, the exact names of flora and fauna, even James Bond’s Sea Island cotton shirts with short sleeves. All these small details are points de repère to comfort and reassure the reader on his journey into fantastic adventure.

Again I repeat that this technique is not, or certainly was not until I came to write about it, guileful. I am interested in things and in their exact description. I see no point in changing the name of the Ritz to the Grand Hotel Majestic, or the Dorchester to the Porchester, or a Rolls-Royce to a Hirondelle. The technique crept into my first book, “Casino Royale.’’ I realized that the plot was fantastic and I wondered how I could anchor it to the ground so that it wouldn’t take off completely. I did so by piling on the verisimilitude of the background and of the incidental situations, and the combination seemed to work.

By the same token, I rarely write about places I have not seen. In “Live and Let Die,” for instance, the descriptions—of Idlewild, Harlem, an American express train, St.Petersburg in Florida,the underwater terrain of off-shore Jamaica—are technically accurate. I know these places. They have great romance and excitement for me, and I try to communicate these feelings to the reader.

Well, I seem to be getting on very well with picking my books to pieces, so we might as well pick still deeper. People often ask me, “How do you manage to think of that? What an extraordinary (or sometimes extraordinarily dirty) mind you must have.”

I certainly have got vivid powers of imagination, but I don’t think there is anything very odd about that. We are all fed fairy stories and adventure stories and ghost stories for the first 20 years of our lives, and the only difference between me and perhaps you is that my imagination earns me money. But, to revert to my first book, “Casino Royale,” there are three strong incidents in the book which carry it along and they are all based on fact. I extracted them from my wartime memories of the Naval Intelligence Division of the Admiralty, dolled them up, attached a hero, a villain and a heroine, and there was the book.

The first was the attempt on Bond’s life outside the Hotel Splendide. SMERSH had given two Bulgarian assassins box camera cases to hang over their shoulders. One was of red leather and the other was of blue. SMERSH told the Bulgarians that the red one contained a high explosive bomb and the blue one a powerful smoke screen, under cover of which the two assassins could escape. One was to throw the red bomb and the other was then to press the button on the blue case. But the Bulgars mistrusted the plan and decided to press the button on the blue case and envelop themselves in the smokescreen before throwing the bomb. In fact, of course, the blue case also contained a bomb powerful enough to blow both the Bulgars to fragments and remove all evidence which might point to SMERSH.

Farfetched, you might say. In fact, this was the identical method used in the Russian attempt on von Papen’s life in Ankara in the middle of the war. On that occasion the assassins were also Bulgars and they were blown to nothing while von Papen and Frau von Papen, walking from their house to the Embassy, were only knocked down and bruised by the blast.

As to the gambling scene, this grew in my mind from the following incident: I and my chief, the Director of Naval Intelligence—Admiral Godfrey—in plain clothes, were flying to Washington in 1941 for secret talks with the American Office of Naval Intelligence before America came into the war. We were taking the Southern Atlantic route, and our seaplane touched down at Lisbon for an overnight stop. We had talks there with our Intelligence people and they described how Lisbon and the neighboring Estoril were crawling with German secret agents. The chief of these and his two assistants, we were told, gambled every night in the casino at Estoril. I immediately suggested to the D.N.I. that he and I should have a look at these people. We went and there were the three men, whose descriptions we had, playing at the high Chemin de Fer table. The D.N.I. didn’t know the game. I explained it to him and then the feverish idea came to me that I would sit down and gamble against these men and defeat them, thereby reducing the funds of the German Secret Service. It was a foolhardy plan which would have needed a golden streak of luck. I had some £50 in travel money. The chief German agent had run a bank three times. I bancoed it and lost. I suivied and lost again, and suivied a third time and was cleaned out. A humiliating experience which added to the sinews of war of the German Secret Service and reduced me sharply in my chief’s estimation.

It was this true incident which is the kernel of James Bond’s great gamble against Le Chiffre.

Finally, the torture scene. There were many tortures used in the war by the Germans, but the worst were devised by the Moroccan-French. What I described in “Casino Royale” was a greatly watered-down version of one of these French-Moroccan tortures known as Passer à la Mandoline [stretching a mandolin string between the testes], which was practiced on several of our agents.

So you see the line between fact and fantasy is a very narrow one and, if I had time, I think I could trace most of the central incidents in my books to some such real happenings as I have described.

We thus come to the final and supreme hurdle in the writing of a thriller. You must know thrilling things before you can write about them. Imagination alone isn’t enough but stories you hear from friends or read in the papers can be built up by a fertile imagination and a certain amount of research and documentation into incidents that will also ring true in fiction.

A house is being demolished in the suburbs of Oxford, a Victorian villa, let us say. In the cellars, the demolition team unearths a tiny theater with a small stage and a dozen seats. Everything is upholstered in faded red velvet. There are signs of recent use. What was this little theater for? What went on there? Immediately our imagination takes off and is sent orbiting like a Sputnik in the sinister realms of black magic, Aleister Crowley, Cinemas Bleus, murdered virgins and the rest. What about that Cambodian student at Balliol? They say he eats live mice dipped in honey. Things with a capital T have been disappearing from the operating theater of the hospital. What has happened to Brunella McNought, the pretty young physicist “à la cuisse hospitalière” as the French put it so gracefully, at Lady Margaret Hall? She hasn’t been seen for weeks…and, so on and so forth. You see! We are almost there. All we need is a caricature of you for the hero, the four fried eggs, the hot-buttered toast and the large cup of black coffee and “The Blonde with a Bomb in Her Bustle” is on the bookstalls.

Haying assimilated all this encouraging advice, your heart will nevertheless quail at the physical effort involved in writing even a thriller. I warmly sympathize with you. I, too, am lazy. Probably rather lazier than you. My heart sinks when I contemplate the two or three hundred virgin sheets of foolscap I have to besmirch with more or less well-chosen words in order to produce a 60,000 word book.

In my case one of the first essentials is to create a vacuum in my life which can only be satisfactorily filled by some form of creative work, whether it be writing, painting, sculpting, composing or just building a boat. I am fortunate in this respect. I built a small house on the north shore of Jamaica in 1946 and arranged my life so that I could spend at least two months of the winter there. For the first six years I had plenty to do during these two months exploring Jamaica, coping with staff and getting to know the locals, and minutely examining the underwater terrain within my reef. But by the sixth year I had exhausted all the possibilities inherent in these activities, I had ironed out the problem of taking on a rather difficult job as Foreign Manager to The Sunday Times of London at the end of the war, and I was about to get married—a prospect which filled me with terror and mental fidgets. To give my idle hands something to do, and as an antibody to my qualms about the marriage state after 43 year as a bachelor, I decided one day to damned well sit down and write a book.

The therapy was successful. And while I still do a certain amount of writing in the midst of my London life, it is on my annual visits to Jamaica that all my books have been written.

But, failing a hideaway such as I possess, I can strongly recommend hotel bedrooms as far removed from your usual “life” as possible. Your anonymity in these drab surroundings and your lack of friends and distractions in the strange locale will create a vacuum which should force you into a writing mood and, if your pocket is shallow, into a mood which will also make you write fast and with application.

So far as the physical act of writing is concerned, the method I have devised is this: I do it all on the typewriter, using six fingers. The act of typing is far less exhausting than the act of writing, and you end up with a more or less clean manuscript. The next essential is to keep strictly to a routine and—I mean strictly. I write for about three hours in the morning—from about 9:30 till 12:30—and I do another hour’s work between 6 and 7 in the evening. At the end of this I reward myself by numbering the pages and putting them away in a spring-back folder. The whole of this four hours of daily work is devoted to writing narrative.

I never correct anything, and I never look back at what I have written, except to the foot of the last page to see where I have got to. If you once look back, you are lost. How could you have written this drivel? How could you have used “terrible” six times on one page? And so forth. If you interrupt the writing of fast narrative with too much introspection and self-criticism, you will be lucky if you write 500 words a day and you will be disgusted with them into the bargain.

By following my formula, you write 2,000 words a day and you aren’t disgusted with them until the book is finished, which will be, and is, in my case, in around six weeks. I don’t even pause from writing to choose the right word or to verify spelling or a fact. All this can be done when your book is finished.

When my book is finished I spend about a week going through it and correcting the most glaring errors and rewriting short passages. I then have it properly typed with chapter headings and all the rest of the trimmings. I then go through it again, have the worst pages retyped and send it off to my publisher.

They are a sharp-eyed bunch at Jonathan Cape, and, apart from commenting on the book as a whole, they make detailed suggestions which I either embody or discard. Then the final typescript goes to the printer and in due course the galley or page proofs are there and you can go over them with a more or less fresh eye. Then the book is published and you start getting letters from people saying that Vent Vert is made by Balmain and not by Dior, that the Orient Express has vacuum and not hydraulic brakes, and that you have mousseline sauce and not Bearnaise with asparagus.

Such mistakes are really nobody’s fault except the author’s, and they make him blush furiously when he sees them in print. But the majority of the public does not mind them or, worse, does not even notice them, and it is a salutary dig at the author’s vanity to realize how quickly the reader’s eye skips across the jeweled words which it has taken him so many months to try and arrange in the right sequence.

But what, after all these labors, are the rewards of writing and, in my case, of writing thrillers?

First of all, they are financial. You don’t make a great deal of money from royalties and translation rights and so forth and, unless you are very industrious and successful, you could only just about live on these profits, but if you sell the serial rights and film rights, you do very well. Above all, being a comparatively successful writer is a good life. You don’t have to work at it all the time and you carry your office around in your head. And you are far more aware of the world around you.

Writing makes you more alive to your surroundings and, since the main ingredient of living, though you might not think so to look at most human beings, is to be alive, this is quite a worthwhile by-product of writing, even if you only write thrillers whose heroes are white, the villains black, and the heroines a delicate shade of pink.

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