When I became a Bondfan in 1981 I was thirteen years old and my movie hero Roger Moore as Bond was 54 years old. I never saw him as “that old guy”, no, I wanted to be like him.
All my other movieheroes were also not of my own age: Jean Paul Belmondo, Clint Eastwood, Steve McQueen. I hoped I would be as cool as them, when I would become an adult (ofcourse that never happened, but one can have his dreams, when one is young).
I can’t imagine that young teenagers nowadays only want to see movies which young actors in the leading parts. You went to see this actionmovies, because of the great stunts, the great actionscene’s and the beautiful women. I still do.
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And believe me, there will be other aspects to the film that will also attract the younger generation…i.e. the tragic love story angle.
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Something the song is clearly indicating is front and center. There’s a lot going for this. We just need one more gonzo trailer to send it home.
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Writing’s on the Wall definitely grew on me over time, though the tentacle porn MTS certainly didn’t. If someone had told Smith the damned falsetto just doesn’t work, the whole thing would be that much better.
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I get the opposite feeling. All of the marketing has been very action-heavy. Far more so than either Skyfall or the decidedly action-light Spectre.
What makes you say that ?
Plus, she’s staying everywhere, how she always wanted to do it, how cool James Bond is etc.
This shall definitely entice her fans to the cinema to see an old man kick some butt stylishly.
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Isn’t it so good for Disney/Marvel that Robert Downey Jr is such a young actor, what with these teenagers and twenty somethings not wanting to see anything with old people in it…
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Quite. The next Bond will be the first who is going to be younger than me. That’s more offputting, frankly, being the other side of the equation. I am sure a seventeen-year-old can be interested in James Bond regardless of the songs. I was. This isn’t to say hauling in more disposable income from a wider pool is a bad idea. Anything to keep the creaky old show going. Did the contemporaneous likes of Duran Duran and a-Ha do much for the box office, though?
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Some would say Lady Di - though I doubt the Royals had to get tickets to see the film.
What I remember though was considerable lack of enthusiasm from older Bond fans. U2 was the cool act back then - but A-ha and Duran Duran had the girly power.
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I think the general consensus here is that we can credit the average young person with more initiative than to limit their filmgoing experience to Twilight, High School Musical and Spykids. Or, maybe I’m wrong; maybe Agent Cody Banks is the franchise that took Bond down because of its mass appeal to teenagers?
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If Prince Andrew sees this film, there may be something in your theory.
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Variety has published an opinion piece on the song:
EDIT: Oops, I missed that this was already posted earlier. Feel free to edit/delete.
I Imagine it’s always been predominantly a business decision, rather than artistic; marketing discussions taking the lead over all else.
Sometimes they get lucky, like Duran Duran and Adele with a theme strong enough to stay in the cultural fabric long after the movie’s relevance has been replaced by the next one. Sometime not so lucky, ahem Madonna.
I mean we can assume that some kids do still grow up watching Bond films with their parents etc… so I don’t think Bond is entirely extinct in their minds but its just probably not top of their minds as it once would have been.
IMO a-ha and their theme are very underrated imo - they did this nice acoustic version of it a couple years ago, believe they speak quite fondly of their Bond time and even John Barry now with the benefit of hindsight
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So after allowing it to sink in after a few listening, I’ve really come around to liking this song a lot. It fits the tone of the the film well, as we know it. I cannot wait any longer. Bring on No Time To Die!
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I like that it was released on or near Valentine’s Day, one of the original release dates. Like the producers are winking at its obsessive fans.
Plus, they seem ahead of the curve on this one, after too often being behind (Madonna, Gladys Knight, Sheryl Crow.) Eilish is having a brilliant marketing campaign at the moment–grammys, carpool karaoke, Academy performance, Bond song. And everyone’s talking about it. It’s even popped up in my google news feed.
Let’s enjoy it because I feel there will be another long wait after this one.
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Something different: has anybody heard anything about a physical release of this?
Physical as in touchy-feely? No, or at least Amazon doesn’t show anything yet. Ought to come surely, no?
Adele’s Skyfall and Sam Smith’s Writing’s on the Wall both had physical releases, WotW even came with an instrumental bonus track. I would assume that we’ll be getting a physical release for No Time To Die.
I hope.
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